Get Your Physicians Engaged on Social Media

Apr/23 By

by Marcia Simon, APR (Note: A version of this article was first published in Strategic Health Care Marketing.) Most hospital marketing teams don’t know how active their doctors are on

Nice Legs Add Value Amid Tightening Budgets

Dec/13 By

With PR and marketing budgets being scrutinized, justifying all expenditures in these departments is a necessary evil. In the Connecticut healthcare arena, for example, proposed changes in the state budget