The MSE Team

Our office-based team and virtual partners help us serve each client most effectively.

Marcia Simon, APR
PRINCIPAL, TEAM LEADER, STRATEGIST, CONTENT PRODUCER
With a keen ability to read between the lines, Marcia has built a reputation based on highest of standards, business ethics and honesty. Trust is everything when it comes to client relations and media relations. Prior to MSE, Marcia worked as a broadcast journalist, video producer/script writer and a senior-level team member for other PR agencies and highly visible clients. She’s still a news junkie, and loves brainstorming, creating plans, rolling up her sleeves and getting into the action.

“Hope for the best; plan for the worst. Always have a backup. Then go sailing.”
Jil Nelson
MEDIA RELATIONS, TREND SPOTTER, DIGITAL CONTENT PRODUCER
Jil has been around the block as a writer, blogger and social media manager. She avidly stays on top of the latest trends and news in tech and IoT and works with MSE on media outreach via traditional and social channels.

"Life is happiest behind the scenes."
Afsha Kasam
RESEARCHER, WRITER, DIGITAL CONTENT PRODUCER
Afsha likes to ask questions and dig deeper to learn as much as she can about a client and potential opportunities. She thinks like a journalist and passionately embraces the challenges of new situations to find unexpected inroads for visibility.

"Take a deep breath and prosper. Your positive energy is sure to take you places."  
Erik Vuoritie
TECH SUPPORT AND TRAINING
Erik is an engineering student who works with MSE as a tech tester, IT coach and trainer. He conducts informal focus groups and troubleshoots to help the team stay on top of hacks and solutions. Erik is also a wicked classical guitarist who performs along the Connecticut shoreline and in Amherst, Massachusetts.


"You can do it if you invest the time to learn it and stay focused."